Anyone new to blogging would frequently ask “what is a blog?”. It’s simple, “a blog is a webpage that is made up of information about a particular subject”. People use blogs to share information and/or make money online. No matter what, every blogger wants to have a blog that is successful and is able to attract readers. This is where the majority of people encounter problems. In simple terms it is one that is equipped with all the necessary features that search engines love. If you have a blog that is loved by search engines it is certain that traffic will be the next best thing. The features include the addition of pages titles along with meta tags, page description and getting relevant backlinks for your blog. Let’s now take a look at five tips to create a cost-free and profitable blog.
1. Define Your Niche
The first step in making a blog successful is to understand what your blog’s niche is. “A niche is basically what your blog would be about”. You must ensure that your topic is something you have a passion for that you can write about and people are interested in.
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2. Choose A Relevant Domain
The most important thing to consider when creating your blog to be successful is choosing an appropriate domain name for your blog. “A domain name is a name that briefly describes your website/blog”. Therefore, if you were to choose a domain name that describes your site, it’s recommended to choose a domain that partly describes your niche.
3. Specifying An Optimized Title
Your blog’s title is one of most relevant aspects of your blog since “the title of your blog is the name of your blog and it is what appears as the clickable link to your blog on search engines”. Before you put up a blog title, you’d need to do proper keyword research in order to get an idea of the top search terms people are looking for. Be sure to ensure that your blog’s domain appears in your blog title. Google Adwords, Word Tracker or Market Samurai are great tools which can conduct keyword research for you.
4. Put Up A Description
Every blog needs a description. Similar to how your domain’s name and title gives your visitor a hint about the content of your website, “your page description gives an insight on what your blog is all about”. The description of your page appears to the left of your blog’s title on search engines before your domain’s link. Experience has shown that it is best to write your blog’s description to three (3) paragraphs and make sure that the keyword phrase that appears in the title of your blog appears at least twice in the blog’s description.
5. Get Relevant Backlinks
If you’d like to be highly ranked on popular search engines like Google then, you’d need to acquire quality backlinks to your blog’s domain. “Backlinks are links that point to a specific website or webpage”. Links pointing to your blog from external websites are more beneficial than your own internal hyperlinks. One of the most efficient methods to create good backlinks is by setting up articles and press releases. Search engines love press releases for the sheer value of their unique content. You can also earn relevant backlinks by bookmarking your blog’s URL to social bookmarking sites.
For the final straw To top it all off, you must follow a regular posting schedule to ensure your readers can be updated on what is new and when to expect the next blog post. One thing you must remember is that you should enjoy your blog. This is a fantastic opportunity to express yourself and you can get the most enjoyment from it.